Polaris to regain the right to speak

recently, the low ebb into the enterprise development period of 10 years of yantai polaris moves frequently: first two months ago ushered in since 1993, the first bank loans, recently, ready to polaris and the illegal use of a trademark of the software enterprises in nanjing court. was a cold shoulder to more than 10 years of north star has once again entered the people's attention.
constant quality and brand reputation would be renewable for a magic weapon for the north star. polaris will certainly be able to take off again! february 22, the north star state-holding co., ltd. is the chairman of qiao chen said Blancpain Watches confidently.
the past two days, the north star state-holding co., ltd. ji-min wang, director of the office in counterfeiting and illegal use of trademarks of nanjing polaris software once again a fruitless negotiations, began preparing for litigation materials, prepared a lawsuit. in fact, the last two years we have been busy with the crackdown. to this end, we set up a special dajia ban. polaris current crackdown has been throughout the footsteps of henan, zhejiang, heilongjiang, liaoning and other provinces, to help law enforcement officers had detected more than a dozen cases against the interests of the north star. ji-min wang said, in future, we will definitely crack down on fake goods but also increase the intensity for maximum maintenance of the north star's brand image.
start with two months ago ushered in the amount of the loan, chairman of qiao chen is still very excited. according to reports, the end of last year, a sum of 1.05 million yuan of loans hit the state-owned yantai polaris holdings limited accounts. this is 1993, yantai, the first time the financial sector lending to the north star. the financial sector is keen vision. 10, the north star was heavily indebted to place an enterprise risk of the brand, the whole financial sector to avoid the fear that time. however, the polaris is not lending to financial institutions 1:00 tounaofare. it is reported that since 2003, the north star high-speed growth of the business indicators: 1-october sales revenue 161.57 million yuan, up 62.7 percent; export delivery value of 79.83 million yuan, an increase of 72.6 percent. november 28, 2003, in yantai in shandong watches association established the association as the initiator of the north star, 10 the first time in the province invited 37 companies clustering market watches and clocks, conspiracy jointly plan for the future. enterprises are efficient and have the potential, the banks lending them the guts. joe is chen xiaoyan.
according to reports, after nearly two years of drastic reform and retrenchment effective operation of the brand, polaris has been made to the development. first, sales revenue increased substantially, at present, its actual sales revenue has reached more than 10 billion yuan and the other is the rapid progress Jacques Lemans Watch in the development of pluralism, financing and made a breakthrough. joe is chen said: there are two factors determine the value of the watches and brand influence: manufacturing technology and cultural connotation. from this point of view, the north star production technology is mature, and cultural connotation of heavy, with the re-growth factor. from the reality of view, at present, polaris production of export products account for more than 80 percent of the domestic market share remained at 30 percent. this shows that the influence of the north star brand is also great.
about prospects for the development of the next step, joe chen is full of confidence. he points out in one breath the development of four favorable conditions: the global watch and clock industry trend is good compared to the south yantai manufacturing wooden bell in temperature, humidity on the natural advantages of the existing polaris reasonable product structure as well as from europe, south korea, japan's industrial transfer trend. north star in shandong province Omega Watch will seize the opportunity to set up the association of watches and clocks, increase value-added products, the firm polaris in the watch industry leader status.
shandong province, who is also vice chairman of the association of watches and clocks, joe chen is also to the development of the industry gave a great deal of concern. joe is chen admitted that at present between enterprises of shandong province watches and clocks, there is still a vicious competition, competing presss price phenomenon. for orders to enterprises, at fight, watches and clocks, prices were even pressure to cost price. some orders are chouzhun shandong watches the vicious competition among enterprises, often with a side of the other products shown in qugen bargaining. this vicious competition so that all industries in shandong watches bitter shouting. in future, polaris and hopes Rado Watches to unite the province watches enterprises, standardize member of conduct. in addition, to strengthen trade and technological exchanges and formulate a price alliance, shandong watches and clocks, health survival and stable development of land for re-entry. joe is chen said, yantai watch industry has a long history, and cultivate a group of skilled industrial workers, with the development of the watch industry innate advantages. moreover, the current market watches and clocks, a new development trend: with the function of time clocks, the growing decline, watches and clocks, decorative and gift trend of more and more obvious, this is the watch and clock industry to develop yet another historic opportunity. if we can grasp, the north star and the other watches the province enterprises will play a beautiful stand up battle.



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